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![Credibility-boosting new brand and website for Allerton, now live](https://images.squarespace-cdn.com/content/v1/5e61103b5cf1560781cfb0bb/1616782562294-RVC4D5J6U37J82YLZDC2/Screenshot+2021-03-26+at+17.30.21.png)
Credibility-boosting new brand and website for Allerton, now live
We developed a unified brand architecture and a strong, empowering strap line, which is effective across both the social care and consumer parts of Allerton’s business: ‘Live the life you choose.’